In the business world, smart organizations use branding and strategic management techniques to differentiate themselves from their competition and to achieve a competitive advantage. In this Specialization, you will learn how to use proven brand management methods and tools for individual career development in competitive job environments. You will gain knowledge and analytical skills for career self-management and learn techniques for career brand building. You will create a robust self-management information system that will help you self-organize and increase your human capital by building high demand employability skills. During each week of the Specialization, you will be practicing various career branding techniques in your custom-built, individual Career Development Lab. The final Capstone Project is designed as a training facility where you will create your evidence-based portfolios, professional development plans, personal self-marketing and branding strategies, presentations, and public profiles.
Career Self-Management Training and Certification Specialization
Market yourself professionally. Learn how to develop, manage, and communicate a strong, skills-based career brand in just four courses.
Taught in English
Some content may not be translated
Instructors: Dr. Valeri Chukhlomin
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Specialization - 4 course series
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Specialization - 4 course series
(238 reviews)
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Specialization - 4 course series
Strategic Career Self-Management
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Building and Managing Superior Skills
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Strategic Self-Marketing and Personal Branding
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Career Self-Management Advanced Certification
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Frequently asked questions
Yes, we recommend that you take courses in sequential order.
To complete the Specialization you must earn a verified Certificate in all 3 courses and successfully complete the Capstone course.
This certificate confirms that the student learned how to use brand management methods for individual career development in competitive job environments and gained knowledge and analytical skills for career self-management. The student learned how to create and use a robust self-management information system for developing, documenting, and presenting high-demand employability skills, with particular attention to transferable skills. By practicing self-management and self-marketing techniques in the individual Career Development Lab, the student acquired career-building skills and learned how to use evidence-based, data-driven approaches for personal development and professional growth.